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Yearly Archives

2026

Sep 28
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Dental Marketing Tips meta description

Quick Tip: What Is a Meta Description on a Dental Website

By Quick Tips, SEO, Websites
JTNDc2NyaXB0JTIwYXN5bmMlMjBkZWZlciUyMHNyYyUzRCUyMmh0dHBzJTNBJTJGJTJGcHJveHkuYmV5b25kd29yZHMuaW8lMkZucG0lMkYlNDBiZXlvbmR3b3JkcyUyRnBsYXllciU0MGxhdGVzdCUyRmRpc3QlMkZ1bWQuanMlMjIlMEElMjAlMjBvbmxvYWQlM0QlMjJuZXclMjBCZXlvbmRXb3Jkcy5QbGF5ZXIlMjglN0IlMEElMjAlMjAlMjAlMjB0YXJnZXQlM0ElMjB0aGlzJTJDJTBBJTIwJTIwJTIwJTIwcHJvamVjdElkJTNBJTIwNDExMDIlMkMlMEElMjAlMjAlMjAlMjBjb250ZW50SWQlM0ElMjAlMjcyYjAwZDIzYy04MjA5LTRiY2YtOWI5Zi05YTcwMTU1MmIzMWYlMjclMEElMjAlMjAlN0QlMjklMjIlM0UlMEElM0MlMkZzY3JpcHQlM0U= Quick Tip: What Is a Meta Description on a Dental Website? A meta description is the short blurb that appears under your page title in Google search results. It…
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Sep 28
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Dental Marketing News (16)

The Weekly Drilldown: Google’s Longest Spam Update Yet, AI Starts Calling Your Front Desk, and Local Services Ads Get Bigger

By PPC, AI, SEO, The Weekly Drilldown
JTNDc2NyaXB0JTIwYXN5bmMlMjBkZWZlciUyMHNyYyUzRCUyMmh0dHBzJTNBJTJGJTJGcHJveHkuYmV5b25kd29yZHMuaW8lMkZucG0lMkYlNDBiZXlvbmR3b3JkcyUyRnBsYXllciU0MGxhdGVzdCUyRmRpc3QlMkZ1bWQuanMlMjIlMEElMjAlMjBvbmxvYWQlM0QlMjJuZXclMjBCZXlvbmRXb3Jkcy5QbGF5ZXIlMjglN0IlMEElMjAlMjAlMjAlMjB0YXJnZXQlM0ElMjB0aGlzJTJDJTBBJTIwJTIwJTIwJTIwcHJvamVjdElkJTNBJTIwNDExMDIlMkMlMEElMjAlMjAlMjAlMjBjb250ZW50SWQlM0ElMjAlMjc0Njk1M2NhNy0wMWFkLTRjYjctOTUyZi1hMTIwNjBjNmQ2ZWElMjclMEElMjAlMjAlN0QlMjklMjIlM0UlMEElM0MlMkZzY3JpcHQlM0U= Every week, the MSP team breaks down the dental marketing news that actually matters, from Google updates and AI search changes to social media trends, SEO shifts, and reputation…
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Sep 23
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Ai overhyped in dentistry

[Byte Sized Podcast Ep. 59] Is AI in Dentistry Overhyped? Conner Ludlow on Digital Co-workers

By Byte Sized Podcast, AI, Annie
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 What You'll Learn Why the marketing around AI is overhyped but the technology isn't What percentage of patients ask for a human when an AI answers the phone The…
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Sep 23
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AI replace dental front desk

Will AI Replace Dental Front Desk Staff?

By AI, Annie
JTNDc2NyaXB0JTIwYXN5bmMlMjBkZWZlciUyMHNyYyUzRCUyMmh0dHBzJTNBJTJGJTJGcHJveHkuYmV5b25kd29yZHMuaW8lMkZucG0lMkYlNDBiZXlvbmR3b3JkcyUyRnBsYXllciU0MGxhdGVzdCUyRmRpc3QlMkZ1bWQuanMlMjIlMEElMjAlMjBvbmxvYWQlM0QlMjJuZXclMjBCZXlvbmRXb3Jkcy5QbGF5ZXIlMjglN0IlMEElMjAlMjAlMjAlMjB0YXJnZXQlM0ElMjB0aGlzJTJDJTBBJTIwJTIwJTIwJTIwcHJvamVjdElkJTNBJTIwNDExMDIlMkMlMEElMjAlMjAlMjAlMjBjb250ZW50SWQlM0ElMjAlMjdjNTdmMDg3OC0zZDVmLTQxZDktOTVmYy1jNmNmYWVlY2FmYjAlMjclMEElMjAlMjAlN0QlMjklMjIlM0UlMEElM0MlMkZzY3JpcHQlM0U= What You'll Learn Why dentists are asking whether AI will replace front desk staff in the first place What a digital coworker like Annie AI actually handles versus what…
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Sep 22
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Dental Marketing Tips About us

Quick Tip: Do Patients Actually Read About Us Pages?

By Quick Tips, Websites
JTNDc2NyaXB0JTIwYXN5bmMlMjBkZWZlciUyMHNyYyUzRCUyMmh0dHBzJTNBJTJGJTJGcHJveHkuYmV5b25kd29yZHMuaW8lMkZucG0lMkYlNDBiZXlvbmR3b3JkcyUyRnBsYXllciU0MGxhdGVzdCUyRmRpc3QlMkZ1bWQuanMlMjIlMEElMjAlMjBvbmxvYWQlM0QlMjJuZXclMjBCZXlvbmRXb3Jkcy5QbGF5ZXIlMjglN0IlMEElMjAlMjAlMjAlMjB0YXJnZXQlM0ElMjB0aGlzJTJDJTBBJTIwJTIwJTIwJTIwcHJvamVjdElkJTNBJTIwNDExMDIlMkMlMEElMjAlMjAlMjAlMjBjb250ZW50SWQlM0ElMjAlMjczNGQ2Y2JmMC04MzQxLTRkZDEtYWY3Ni1lOGEzZmFmMTFiNDAlMjclMEElMjAlMjAlN0QlMjklMjIlM0UlMEElM0MlMkZzY3JpcHQlM0U= Quick Tip: Do Patients Actually Read About Us Pages? Yes, more than you'd think. In website traffic studies, the About Us page consistently lands in the top 10 most…
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Sep 21
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Dental Marketing News (15)

The Weekly Drilldown: Reddit Goes All In on Health, Facebook Names Dental Specifically in New Ad Data, and Google Lets You Audit What It’s Collecting About You

By PPC, AI, SEO, The Weekly Drilldown
JTNDc2NyaXB0JTIwYXN5bmMlMjBkZWZlciUyMHNyYyUzRCUyMmh0dHBzJTNBJTJGJTJGcHJveHkuYmV5b25kd29yZHMuaW8lMkZucG0lMkYlNDBiZXlvbmR3b3JkcyUyRnBsYXllciU0MGxhdGVzdCUyRmRpc3QlMkZ1bWQuanMlMjIlMEElMjAlMjBvbmxvYWQlM0QlMjJuZXclMjBCZXlvbmRXb3Jkcy5QbGF5ZXIlMjglN0IlMEElMjAlMjAlMjAlMjB0YXJnZXQlM0ElMjB0aGlzJTJDJTBBJTIwJTIwJTIwJTIwcHJvamVjdElkJTNBJTIwNDExMDIlMkMlMEElMjAlMjAlMjAlMjBjb250ZW50SWQlM0ElMjAlMjdhMTJhMGFmNS1hOTdkLTQ0NmYtOWU5OS01ZDcyMDczYzY2YzElMjclMEElMjAlMjAlN0QlMjklMjIlM0UlMEElM0MlMkZzY3JpcHQlM0U= Every week, the MSP team breaks down the dental marketing news that actually matters, from Google updates and AI search changes to social media trends, SEO shifts, and reputation…
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Sep 21
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My Social Practice - Helping dental practices find new patients - brand

[Byte Sized Podcast Ep. 58] Personal Branding for Dentists: The Competitive Advantage in the Age of AI

By Byte Sized Podcast, Dental Branding, Dental Marketing
JTNDaWZyYW1lJTIwZGF0YS10ZXN0aWQlM0QlMjJlbWJlZC1pZnJhbWUlMjIlMjBzdHlsZSUzRCUyMmJvcmRlci1yYWRpdXMlM0ExMnB4JTIyJTIwc3JjJTNEJTIyaHR0cHMlM0ElMkYlMkZvcGVuLnNwb3RpZnkuY29tJTJGZW1iZWQlMkZlcGlzb2RlJTJGN3JnYUJORkZsS1lxQzNUMENKMlNZYyUyRnZpZGVvJTNGdXRtX3NvdXJjZSUzRGdlbmVyYXRvciUyNnNpJTNEOTdiOTNjMDNhOWNkNDFjYiUyMiUyMHdpZHRoJTNEJTIyNjI0JTIyJTIwaGVpZ2h0JTNEJTIyMzUxJTIyJTIwZnJhbWVCb3JkZXIlM0QlMjIwJTIyJTIwYWxsb3dmdWxsc2NyZWVuJTNEJTIyJTIyJTIwYWxsb3clM0QlMjJhdXRvcGxheSUzQiUyMGNsaXBib2FyZC13cml0ZSUzQiUyMGVuY3J5cHRlZC1tZWRpYSUzQiUyMGZ1bGxzY3JlZW4lM0IlMjBwaWN0dXJlLWluLXBpY3R1cmUlMjIlMjBsb2FkaW5nJTNEJTIybGF6eSUyMiUzRSUzQyUyRmlmcmFtZSUzRQ== What You'll Learn Why most dental websites look identical and what it actually takes to differentiate The first question to answer before any branding work begins What to do…
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Sep 16
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My Social Practice - Helping dental practices find new patients - brand

What AI Can’t Replace: Adrian Lefler’s Leadership Lessons from The Edge Podcast

By AI, Dental Marketing
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 What You'll Learn Why Adrian Lefler walked away from a bankrupt business and into dental marketing How narrowing focus to one industry became MSP's biggest competitive advantage What it…
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Sep 14
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Dental Marketing News (12)

The Weekly Drilldown: A Google Ads Deadline This Week, Language Targeting Goes Away, and AI Creeps Further Into Search

By PPC, AI, SEO, The Weekly Drilldown
JTNDc2NyaXB0JTIwYXN5bmMlMjBkZWZlciUyMHNyYyUzRCUyMmh0dHBzJTNBJTJGJTJGcHJveHkuYmV5b25kd29yZHMuaW8lMkZucG0lMkYlNDBiZXlvbmR3b3JkcyUyRnBsYXllciU0MGxhdGVzdCUyRmRpc3QlMkZ1bWQuanMlMjIlMEElMjAlMjBvbmxvYWQlM0QlMjJuZXclMjBCZXlvbmRXb3Jkcy5QbGF5ZXIlMjglN0IlMEElMjAlMjAlMjAlMjB0YXJnZXQlM0ElMjB0aGlzJTJDJTBBJTIwJTIwJTIwJTIwcHJvamVjdElkJTNBJTIwNDExMDIlMkMlMEElMjAlMjAlMjAlMjBjb250ZW50SWQlM0ElMjAlMjdkNDk0YjZhMC1hYmMyLTQyODYtODY2ZC1kZGY1MTI5YWEyYjQlMjclMEElMjAlMjAlN0QlMjklMjIlM0UlMEElM0MlMkZzY3JpcHQlM0U= Every week, the MSP team breaks down the dental marketing news that actually matters, from Google updates and AI search changes to social media trends, SEO shifts, and reputation…
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Sep 12
Love0
Dental Marketing Tips (9)

Quick Tip: Should Every Service Have Its Own Page?

By Quick Tips, Websites
JTNDc2NyaXB0JTIwYXN5bmMlMjBkZWZlciUyMHNyYyUzRCUyMmh0dHBzJTNBJTJGJTJGcHJveHkuYmV5b25kd29yZHMuaW8lMkZucG0lMkYlNDBiZXlvbmR3b3JkcyUyRnBsYXllciU0MGxhdGVzdCUyRmRpc3QlMkZ1bWQuanMlMjIlMEElMjAlMjBvbmxvYWQlM0QlMjJuZXclMjBCZXlvbmRXb3Jkcy5QbGF5ZXIlMjglN0IlMEElMjAlMjAlMjAlMjB0YXJnZXQlM0ElMjB0aGlzJTJDJTBBJTIwJTIwJTIwJTIwcHJvamVjdElkJTNBJTIwNDExMDIlMkMlMEElMjAlMjAlMjAlMjBjb250ZW50SWQlM0ElMjAlMjdmM2Q5ZmJhYS1jMWQzLTQwOTQtODRmMi0yYmJkNDUzYWIwNTAlMjclMEElMjAlMjAlN0QlMjklMjIlM0UlMEElM0MlMkZzY3JpcHQlM0U= Quick Tip: Should Every Service Have Its Own Page? Yes, at least for your core treatments. Dedicated service pages are built so each treatment ranks where a patient actually…
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