Dental Elf on the Shelf Is a Fun Dental Marketing Idea
Homes everywhere will soon be getting a special visitor to keep an eye on who’s being naughty or nice — an Elf on the Shelf! Here’s why this holiday tradition is perfect for building your practice’s social media presence.
Just how does Santa keep track of who deserves presents every year? Turns out he’s got a few helpers! Elf on the Shelf: A Christmas Tradition includes a scout elf doll that you can customize, name, and set somewhere in your home (or practice) during the holiday season.
As the story goes, every night the elf reports to Santa, then returns the next morning somewhere else in the house. Then, you share a photo of where you “find” the elf in the morning after their adventures!
A Fun Marketing Campaign for the Holiday
Click on this link or the image below to download the campaign materials.
“Elf on the Shelf” Is a Fun Dental Marketing Idea
Several of our client practices that participated in Elf on the Shelf last year showed some outstanding creativity with their photos! Check out a few of our favorites.
Elf on the Shelf photos are great for building your social media presence because they allow your team to be creative and show your practice culture. They’re also highly shareable and can serve as sort of a mini practice tour!
Is your practice doing Elf on the Shelf this year? Tag My Social Practice in your photos! We’d love to see what your team comes up with. If you would like to learn more, check out the Elf on the Shelf homepage.
Adrian Lefler is the CEO and Co-Founder of My Social Practice and a recognized dental marketing expert with nearly two decades of experience. He is a trusted voice in dental marketing, AI in dentistry, and emerging technology, and he hosts BYTE SIZED, a podcast focused on dental AI, innovation, and technology.
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