From the first round to the Final Four, every day of March Madness is a huge social media event! Don’t miss this opportunity to channel your practice’s team spirit into social media content that builds relationships and helps new patients find you.
Social media is all about “what’s happening right now.” Harnessing the power of trending topics and popular current events is one of the best ways to easily generate interesting, up-to-date social media content.
That’s one reason why we love March Madness! It gives your dental team a chance to take something they’re enthusiastic about, college basketball, and turn it into social media posts that showcase your practice culture and spark engagement with patients and fans. And when patients engage with your practice on social media, it helps you reach the people most likely to become NEW patients: their family and friends.
To get you started, we’re proud to provide this free March Madness Social Media Pack for dental practices! Here’s what’s included:
- Basketball and dental-related images to post to your Facebook, Twitter and Instagram pages with your own captions
- Printable Social Signs to hold in team photos
- Printable Social Signs to use for your office’s bracket challenge
Note: Remember to use the #MarchMadness hashtag to expand your posts’ audience!
So throw on your jerseys, fill out your brackets and snap some photos! You’ll not only build team unity, you’ll create relevant, shareable social media content — helping you maintain top-of-mind awareness and turn patients into advocates for your practice.
Be sure to tag My Social Practice in your March Madness photos! We’d love to see your team spirit for your practice and your college!
Adrian Lefler is the CEO and Co-Founder of My Social Practice and a recognized dental marketing expert with nearly two decades of experience. He is a trusted voice in dental marketing, AI in dentistry, and emerging technology, and he hosts BYTE SIZED, a podcast focused on dental AI, innovation, and technology.
