Dental Coaching: Master Patient Phone Calls & Boost Conversions with Susan Leckowicz
In this exclusive webinar, Susan Leckowicz, founder of Dental Coaches, reveals proven strategies for transforming your dental practice’s phone performance through her innovative “Crush the Call” program. With over 20 years of experience as a dental hygienist and practice coach, Susan shares insights on converting more patient inquiries into scheduled appointments and building lasting patient relationships.
Meet the Presenters:
Susan Leckowicz, CEO of Dental Coaches
Susan began her career in dentistry as a dental assistant in her father’s practice in CT and worked over 20 years as a dental hygienist before becoming a dental coach for the past 16 years. As the founder of Dental Coaches, Susan and her team of experts work with dentists across the country to grow their practices. She believes strongly in training team members as patient advocates while helping patients reach a collaborative agreement in getting healthy. She works with teams on communicating the value and benefits that dentistry can provide, helping the patient to fit the care into their budget, and converting marketing efforts for patients who want great dental care.
Adrian Lefler, CEO and Co-founder of My Social Practice
Adrian Lefler is the CEO and Co-Founder of My Social Practice and a recognized dental marketing expert with nearly two decades of experience. He is a trusted voice in dental marketing, AI in dentistry, and emerging technology, and he hosts BYTE SIZED, a podcast focused on dental AI, innovation, and technology.
Learning Objectives
Master Strategic Call Control
Learn how to guide patient conversations effectively, handle common objections, and maintain control through strategic questioning techniques that boost conversion rates from 25-40% to potentially 60-70%.
Develop Patient Connection Skills
Discover techniques for building instant rapport with anxious patients, creating empathetic conversations, and becoming a true brand ambassador for your practice.
Implement Effective Training Systems
Understand how to establish a comprehensive training framework including call scoring, team accountability, and performance tracking that ensures consistent excellence in patient communication.
Handle Insurance and Payment Discussions
Learn proven frameworks for addressing insurance questions, payment concerns, and cost inquiries without losing potential patients or compromising practice policies.
Create Sustainable Results
Explore how to maintain high performance through systematic training, team incentives, and ongoing support that transforms phone performance into a reliable source of practice growth.
FAQ’S
How can dental coaching improve phone conversion rates?
Dental coaching programs can dramatically increase conversion rates from 25-40% to as high as 60-70% through systematic training and accountability systems. For example, one multi-doctor practice increased their monthly new patients from 106 to 144 after implementing professional phone coaching strategies.
What are the best dental coaching strategies for handling patient phone calls?
Professional dental coaching emphasizes a four-step process: showing patients you care, building connections, convincing patients they’ve called the right place, and collaborating on insurance and payment discussions. This framework helps team members become true brand ambassadors while maintaining control of patient conversations.
How does dental coaching help train new front office staff?
Dental coaching provides comprehensive training through weekly collaborative call reviews, customized workbooks, and real-time feedback systems. Team members learn strategic frameworks for handling various scenarios, from insurance inquiries to payment discussions, while developing essential communication skills.
What ROI can dental practices expect from phone coaching programs?
Dental coaching focused on phone performance can lead to significant financial improvements. Practices typically see 30-40% increases in new patient numbers, with some experiencing up to 10% increases in monthly collections. One solo practice improved their conversion rate from 32% to 67% through professional coaching.
How do dental coaching programs maintain long-term phone performance?
Dental coaching programs implement sustainable results through a five-point scorecard system, regular performance assessments, and team incentives. The 90-day training program includes weekly monitoring, accountability measures, and ongoing support to ensure consistent excellence in phone performance.
