“Adrian's lectures are as current, informative, and ‘action-driven’ as they are fun and entertaining.”
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What to Expect from Adrian Lefler’s Presentations:
No boring PowerPoint slides.
Our team of award-winning copywriters and designers create polished, entertaining presentations with beautiful visuals, engaging stories, relevant case studies, current examples, videos, and other embedded media.
Lectures for all specialties.
We provide lecture topics and education for all types of dental specialists, from orthodontists to oral surgeons, as well as tailored content for referring dental events, where specialists invite their referring GP practices for specialized education.
Content that’s actionable.
Each of Adrian’s presentations is designed to not only educate, but to also leave audiences empowered to take action! Typically, the last few minutes of every presentation include, “Here’s what you can do today!”
Always fresh and up-to-date.
Along with being a dental AI and marketing expert, Adrian is a recognized leader in this space. Digital dental marketing is what My Social Practice does best, and it shows in the quality and effectiveness of both our product and Adrian’s lectures.
Browse Adrian’s Presentation Topics:
Beyond Google: How to Get Your Practice Featured in AI Search Results
While you’ve been mastering SEO, your patients have moved on to asking ChatGPT, Perplexity, and Google’s AI for answers. This means all your SEO work could be invisible to patients who are getting their answers directly from AI. Welcome to the era of Generative Engine Optimization (GEO), also known as Answer Engine Optimization or AI SEO—the most critical marketing shift since Google itself.
The $150K Solution: How AI Agents are Solving Dentistry’s Staffing Crisis
Your front desk is drowning, and it’s costing you a fortune. Here’s the brutal truth: the average dental practice misses one-third of incoming phone calls, resulting in $100,000-$150,000 in lost revenue annually. Meanwhile, 85% of practices don’t offer web chat because their overwhelmed staff simply can’t respond. But what if you could extend your front desk’s capabilities without hiring another person?
Dominate Your Zip Code: The Google Maps Hack Your Competitors Don’t Know
Google Maps optimization is the single most important factor in whether new patients choose your dental practice, since most people check your Google Business Profile before calling—and a weak listing can cost you business. This hands-on workshop shows you exactly how to rank higher, track your visibility, optimize your profile, generate hundreds of reviews, and turn your listing into a patient-attracting machine across traditional and AI search.
Content Creation on Autopilot: Generate Viral-Worthy Media in Minutes with AI
This session shows dental practices how to use AI tools like Midjourney, Google’s Veo, and Suno to quickly create scroll-stopping images, videos, and even custom music—without the time or cost of traditional production. You’ll walk away with practical, ready-to-use strategies to dramatically boost your social media content and stand out from competitors, no design expertise or big budget required.
Go Viral or Go Home: The $0 Video Strategy That’s Filling Schedules
While professionally produced videos still have value, you can create highly effective marketing content right from your smartphone. Short-form videos (15–60 seconds) are now some of the most engaging content on social media, and platforms like TikTok and Instagram make them easy to record, edit, and publish in minutes.
The $50K Patient Blueprint: 7 Digital Secrets to Attract Premium Implant Cases
This practical lecture teaches you how to use digital marketing strategies—like optimizing your Google Business Profile and website—to attract high-value dental implant patients and rank higher in search results. You’ll leave with actionable, low-cost tools you can immediately implement to drive profitability and growth.
From Zero to 10K Followers: Instagram Secrets That Convert Scrollers to Patients
Instagram, with over 1 billion monthly users, is a powerful platform for dental practices—72% of people have purchased a product or service they discovered there. Consistent, engaging use helps build social proof, grow your followers, and attract new patients.
Write at the Speed of Thought: Let AI Handle Your Content (Forever)
This presentation explores how AI is already transforming dentistry, from streamlining administrative tasks to personalizing patient engagement and marketing. Learn how these innovations can improve patient care, boost efficiency, and give your practice a competitive edge.
A Little More About Adrian
Adrian, CEO at My Social Practice, has been involved in dental digital marketing for 15 years. Known for his enthusiasm and engaging style, his presentations are not only entertaining but also packed with actionable tips and tricks.
He values the opportunity to work with thousands of practices, finding great satisfaction in helping them grow and thrive through digital marketing. Adrian and his wife Emilie have four children and live in Suncrest, Utah.
Invite Adrian to Speak at Your Event:
Why should we choose My Social Practice to present at our dental conference or event?
My Social Practice marketing experts are an ideal choice for your dental conference because they offer high-quality presentations without the high honorariums typical of many speakers. Thanks to their sponsorship model, they provide cost-effective solutions, allowing you to benefit from expert insights without the financial burden. This approach ensures that dental practices can access valuable marketing strategies and knowledge while enjoying significant cost savings.
Why choose My Social Practice for dental marketing experts and lecturers?
My Social Practice has dedicated 15 years to mastering digital marketing specifically for dental practices. Their deep understanding of the dental industry, including team dynamics, practice management software, and the unique challenges faced by dental practices, makes them exceptionally capable. They are uniquely equipped to tailor digital marketing education to the needs of dental teams, ensuring practical and relevant guidance that addresses the specific nuances of dentistry.
How can My Social Practice provide dental marketing training for dental teams?
My Social Practice offers a versatile range of training options:
Live Speaking Engagements: These sessions range from one hour to a full day, providing in-depth, interactive learning experiences.
Webinars and Podcasts: For digital events, My Social Practice can conduct comprehensive training via platforms like Google Meet, Zoom, and other video sharing services, with sessions lasting from one to three hours.
Guest Blog Posting: They also offer to write and submit educational blog posts at no charge, providing valuable content to enhance your organization’s digital presence.
How does My Social Practice help attract new dental patients through digital marketing?
With 15 years of experience in new patient acquisition for dental practices, My Social Practice excels in developing effective strategies that help dental practices rank higher in search results, attract new patients via social media, and improve their online reputation. Their expertise in search engine optimization (SEO) and comprehensive digital marketing tactics ensures that their educational presentations are not just informative but also provide attendees with actionable and executable steps to enhance their marketing efforts.
What are the benefits of My Social Practice’s services for enhancing a dental practice’s online presence?
My Social Practice’s presentations are designed to educate dental practices on how to effectively execute digital marketing strategies that align with the services they offer. While they empower practices with the knowledge to manage their marketing in-house, they also provide a seamless solution for those who prefer to outsource their digital marketing needs. Their dual approach ensures that dental practices can either apply the learned strategies independently or choose to have My Social Practice manage their marketing efforts professionally.
