1 Skip to main content
AIWebinars

Growing Your Practice with AI: Recorded Webinar

By August 29, 2023July 21st, 2025No Comments

Dive into the Transformative World of AI in Dental Marketing

We are pleased to present the recorded session of our webinar with our friends at Pearl where we discussed AI’s power in reshaping dental marketing. We invite you to listen to the recording, where Blake Hadley, cofounder of My Social Practice, discusses how you can craft compelling narratives with tools like ChatGPT and generate dynamic imagery with Midjourney.

But that’s just the beginning. Pearl’s Director of Clinical Operations, Sheela Roth, introduces the targeted marketing campaigns made possible thanks to Pearl’s revolutionary FDA-cleared clinical AI technology.

Highlights of the Recorded Webinar:

  1. Understand the key advancements in artificial intelligence that can be applied in dental marketing strategies.
  2. Learn how to utilize AI-driven tools such as ChatGPT and Midjourney for content creation, from social media to websites.
  3. Gain insights into the evolution of AI video and emerging technologies in text-to-video AI programs.
  4. Explore the clinical functionalities of Pearl’s AI-powered x-ray disease detection technology
  5. Discover how Pearl’s AI can be used to drive more efficient patient recall and deliver marketing campaigns tailored to appeal the unique clinical needs of individual patients.

New call-to-action

Meet the Presenters:

My Social Practice - Social Media Marketing for Dental & Dental Specialty Practices - ai and Chatgpt in dental marketing

Blake Hadley, President and Cofounder of My Social Practice

Blake has won a number of national and international awards in art direction, advertising, and creative marketing strategy. He’s passionate about helping dental practices use out-of-the-box thinking to create stories that spread online.

Over the past 13 years at My Social Practice, he has spoken to dental audiences all over the country and has helped thousands of practices succeed with digital marketing. His presentations are always entertaining and thought-provoking, while explaining the very latest trends and technologies in digital marketing. He refuses to let the dental industry fall-behind!

If you’re interested in booking Blake to speak at your event, you can do that here.

My Social Practice - Social Media Marketing for Dental & Dental Specialty Practices - ai and Chatgpt in dental marketing

Sheela Roth, RDH, Director of Clinical Operations at Pearl

Sheela is a veteran dental practice management expert, thought leader and public speaker. As Director of Clinical Operations for the dental AI company Pearl, Sheela built and continues to lead a team responsible for practice change management and clinical performance. Previously, Sheela founded and led the practice management consultancy Absolute Dental Business Solutions. She earned her BS and RDH from Loma Linda University.

[Byte Sized Podcast Ep. 19] The Soul Test: Why 99% of Dental AI Content Fails (And How to Fix It) Feat. Kevin Henry and Shawn Zajas dental ai contentAIByte Sized PodcastCopywriting

[Byte Sized Podcast Ep. 19] The Soul Test: Why 99% of Dental AI Content Fails (And How to Fix It) Feat. Kevin Henry and Shawn Zajas

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 What You'll Learn Why most dental AI content lacks soul and personality—and how to fix it The "Pepsi Test" method that proves brand style guides create dramatically better results…
Megan Nielsen
November 10, 2025
Reviews, GBP, and AI Search: Winning the Next Wave of Patient Discovery My Social Practice - Social Media Marketing for Dental & Dental Specialty Practices - ai and Chatgpt in dental marketingAIReputation ManagementSEO

Reviews, GBP, and AI Search: Winning the Next Wave of Patient Discovery

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 How AI Search Is Changing Patient Discovery If you’ve searched Google lately and noticed a big, instant answer sitting above the ads, then congratulations! You're already familiar with AI…
Megan Nielsen
November 5, 2025
Local SEO for Dentists: Why You Need a Review Incentive Program Now review incentive program for dentistsReputation ManagementSEO

Local SEO for Dentists: Why You Need a Review Incentive Program Now

JTNDc2NyaXB0JTIwYXN5bmMlMjBkZWZlciUyMHNyYyUzRCUyMmh0dHBzJTNBJTJGJTJGcHJveHkuYmV5b25kd29yZHMuaW8lMkZucG0lMkYlNDBiZXlvbmR3b3JkcyUyRnBsYXllciU0MGxhdGVzdCUyRmRpc3QlMkZ1bWQuanMlMjIlMEElMjAlMjBvbmxvYWQlM0QlMjJuZXclMjBCZXlvbmRXb3Jkcy5QbGF5ZXIlMjglN0IlMEElMjAlMjAlMjAlMjB0YXJnZXQlM0ElMjB0aGlzJTJDJTBBJTIwJTIwJTIwJTIwcHJvamVjdElkJTNBJTIwNDExMDIlMkMlMEElMjAlMjAlMjAlMjBjb250ZW50SWQlM0ElMjAlMjczYzU0MmU3OS00NzNmLTQyYjItOTk5My1lYWIxYjE2NmM5MjYlMjclMEElMjAlMjAlN0QlMjklMjIlM0UlMEElM0MlMkZzY3JpcHQlM0U= Why Reviews Are More Than Just Stars When was the last time you picked a restaurant, hotel (or yes, even a dentist) without checking the reviews first? In the…
Megan Nielsen
November 4, 2025