Expert Local SEO Tips: Rank Higher on Google Maps
As more and more potential patients turn to Google to find their next dentist, local search engine optimization (SEO) is the key to getting found by potential patients online. Adrian Lefler from My Social Practice shared expert insights during our recent webinar with Dentsply Sirona on how dental practices can rank higher on Google Maps and dominate local search results. This comprehensive session broke down the intricacies of local SEO, including optimizing Google Business Profiles, leveraging practitioner listings, and understanding the role of categories and keywords in boosting visibility.
Meet the Presenters:
Adrian Lefler, CEO and Co-founder of My Social Practice
Adrian Lefler, CEO of My Social Practice, is a seasoned expert in the dental marketing industry with 14 years of experience. He is widely recognized for his engaging and informative presentations. Based in Suncrest, Utah, Adrian shares his life with his wife, four children, and a lively mix of pets. My Social Practice is a leading dental marketing company, and Adrian is passionate about helping dental professionals succeed in this dynamic field.
Dental SEO Learning Objectives
By watching this webinar, you’ll get expert local SEO tips:
- Understand Google Maps Rankings: Learn why proximity isn’t everything and what factors truly influence search rankings.
- Optimize Your Google Business Profile: Master the steps to claim, verify, and enhance your practice’s online listing for better visibility.
- Leverage Practitioner Listings: Discover how creating and optimizing individual practitioner profiles can double your chances of appearing in search results.
- Choose the Right Categories and Keywords: Understand the importance of selecting targeted categories and keywords to attract the right type of patient inquiries.
- Use Heat Maps to Strategize: See how heat maps reveal where your practice ranks across neighborhoods, helping you focus your efforts where they matter most.
- Harness the Power of Reviews: Explore how Google reviews impact your rankings and learn strategies to build a robust online reputation.
Ready to take control of your practice’s online presence? Watch the full webinar to get actionable tips and start optimizing your local SEO today! Plus, claim your FREE personalized heat map report to see exactly where your practice ranks and identify areas for improvement.
