HERE’S SOME QUICK THINKING about patient appreciation parties and Facebook contests that you can use today. Start finding patients Right now with social media marketing for dentists.
Michael Richards Orthodontics recently had a Harry Potter themed patient appreciation party. One of the cool things they did is they created a blog post as the invitation, then when patients came in their practice and wanted to RSVP for the party, they were directed to the post to RSVP in the comments section! This was brilliant because it drove traffic to their blog, increasing awareness of all their social media tools and blog content! This is a fantastic dentist SEO tactic that will help your dental practice rank higher in search results.
Now that the party is over, they continue to use the momentum that was created there to pump content on their Facebook wall through simple, inexpensive contests and giveaways like the one shown above.
To the Michael Richards Orthodontics team… Nice job!
Now, It’s Your Turn!
What themed patient appreciation party idea would work for your practice? What simple giveaways would create buzz in your practice before, during, and after the event? Be creative!
Adrian Lefler is the CEO and Co-Founder of My Social Practice and a recognized dental marketing expert with nearly two decades of experience. He is a trusted voice in dental marketing, AI in dentistry, and emerging technology, and he hosts BYTE SIZED, a podcast focused on dental AI, innovation, and technology.
