Table of Contents
- Amazing And Simple Dental Contest Ideas To Implement This Week
- Top 13 Dental Contest Ideas
- 1. Post A Social Media Caption Contest
- 2. Help Fans Get to Know Your Dental Team With Throwback Thursday Trivia
- 3. Share Your Pet Contest
- 4. Create a Fun Video by Having a “Floss Race”
- 5. Run a “Comment With A ____” Contest
- 6. Offer a Referral Bonus
- #7 Give Away a Pair of Movie Tickets
- #8 Team Paper Plane Contest
- #9 Dental Contest Ideas Can Celebrate a Weird or Obscure Holiday
- #10 Recognize a Patient or Team Member of the Week
- #11 Favorite Emoji
- #12 Truths and a Lie
- #13 Win It Wednesday
- Dental Contest Ideas and Tips To Remember
- 3 Funny Instagram Dental Marketing Reels Ideas To Do With Your Team
- [Interview] TikTok Orthodontic Marketing – Over 600k Followers
- [Webinar Recording] Building Patient Loyalty via Social Media & Dental Warranties
Amazing And Simple Dental Contest Ideas To Implement This Week
A big question in dental social media is “How do I create posts that get more engagement??” The answer? Provide value, and make it fun for patients, fans, and team members to participate. Dental contest ideas are a simple and easy way to achieve higher engagement.
Whether you are looking for dental contest ideas or orthodontic contest ideas, these 13 great ideas will make sure to get your page some attention.
Top 13 Dental Contest Ideas
1. Post A Social Media Caption Contest
Dental Facebook post ideas don’t always have to be focused on dentistry. Post a funny dental-themed photo and give fans a chance to be creative with the caption. In your post announce that it’s a contest and the winner will be chosen by your team. Tell them that they’ll be judged on creativity, humor, and irony.
People love to be involved in dental contest ideas that are fun and creative.
2. Help Fans Get to Know Your Dental Team With Throwback Thursday Trivia
A creative dental office Facebook contest idea, one that we’ve seen work well time and time again, is to share a childhood photo of a team member. Add a couple interesting facts about them and see if fans can guess who it is! You’ll be amazed at how many people will guess. Announce that you’ll choose a winner from those that guess correctly.
Some of the best dental Facebook posts involve pets. A simple dental contest idea is to run a photo contest that has patients and fans submit a photo of their pet and add comment. Announce in your post that this is a dental contest idea and your team will select one photo at random to win a gift card. You could also suggest that fans vote on their favorite to spark a conversation!
4. Create a Fun Video by Having a “Floss Race”
Dental contest ideas can be relatable to issues around oral health, you just have to get a bit creative. One fun dental contest idea is to announce that your team will be participating in a floss race. It’s a simple race to see who can unspool a box of dental floss the fastest. In the initial post make sure to ask people to vote for who they think will win.
The do the race, film it, and share the video of the dental contest.
5. Run a “Comment With A ____” Contest
Dental contest ideas can build your followers. Tell fans that if a post gets enough Likes in a certain time period, one of your team members will dress up as the tooth fairy for a day.
Remember to share photos on the day of the event! Dental office Facebook post ideas like this are especially fun pediatric dental offices. What better way to gain attention online while showing parents that your office is a fun place to be?
6. Offer a Referral Bonus
Referral contest ideas is an easy and effective way to grow your followers and new patients. In your post mention that when new patients check in at the front desk your team asks them who they were referred by. If the new patient mentions them as the referrer, they’ll be entered to win a prize!
When it comes to Facebook post ideas for dentists, new patient referral posts are great but you shouldn’t do it all the time. Space out these types of posts so it doesn’t seem like your begging for patients. Some practices do this only once or twice a year at the most.
#7 Give Away a Pair of Movie Tickets
Create fun dental Facebook posts by capitalizing on the craze around a blockbuster movie! Encourage more engagement on the post by asking fans to enter by commenting on their favorite character or movie in the film.
Take it to the next level by renting out a theater and inviting those that comment and follow you on Facebook to come see the film.
#8 Team Paper Plane Contest
Who on your team thinks they have the best paper plane folding technique? A great dental contest idea would be to shoot a video of your team members making their planes and invite fans to comment with whose plane they think will fly the farthest. Then share a video of the contest!
Social media for dentists works when you ask your followers to participate.
#9 Dental Contest Ideas Can Celebrate a Weird or Obscure Holiday
Ever heard of Donut Day or National Smile Day? Celebrating a fun or weird holiday is one of the best dental social media marketing contest ideas. Look up the lesser-known holidays of the month and make a fun post out of one. For example, ask fans about their favorite donut or something that makes them smile. Announce that one lucky commenter will win a related prize!
#10 Recognize a Patient or Team Member of the Week
You don’t have to make it a competition but one simple dental contest idea is to take the opportunity to highlight a patient or team member. Show your appreciation to your team with a small gift. Make sure to share the photo on your social media pages and congratulate them on the award!
Dental social media post ideas can be focused on your team, which conveys appreciation. Your community will notice and feel more confortable about going to the dentist.
#11 Favorite Emoji
The team at Hulsey Dentistry receive huge interaction on their dental contest ideas by having patients and fans comment with their favorite emoji for a chance to win a prize.
The best dental social media posts should spark engagement and conversation. Receiving comments will send signals to Facebook, and the post will achieve grater reach. Just asking a simple question about your patients’ and fans’ favorite things is an easy way to get people participating, especially when the topic appeals to young patients!
#12 Truths and a Lie
Smile Spot Children’s Dentistry helped followers get to know their team with this trivia game giveaway. Dental contest ideas like this are a huge hit and strengthen relationships. They listed three statements about this team member, two of which were true, and challenged fans to spot the lie for a chance to win!
Getting your team involved will make your giveaway more effective. Ask your front desk to mention your dental office social media posts when the patient comes in for their visit. They can participate in the dental contest idea while they wait for their appointment to begin.
#13 Win It Wednesday
MT West Dentist do small dental contest ideas and give-a-ways every week. They call it “Win It Wednesday.” Dental social media posts like this keep patients and fans coming back to their page and sharing their posts with family and friends.
Staying consistent in your posting is never an easy job. Weekly repetitive dental contest ideas like this, work well.
Dental Contest Ideas and Tips To Remember
Choose small prizes that allow you to do more giveaways more often. My Social Practice has helped thousands of dental offices run great giveaways, and we’ve found that even a $10 gift card is enough to catch attention and get people to participate.
When you have dental contest ideas for fun and create giveaways on your page more often, it keeps you top-of-mind with patients and fans. Regular dental office social media ideas will increase your reach and introduce you to potential patients in your community.
Remember to have a small budget for boosting your posts. Facebook and Instagram paid advertising works, especially when you start with sharable content. When you boost your posts focus on areas near your practice that you want to draw patients from. Another simple way to create fun dental social media post ideas is to use social signs inside your practice.
Remember, a good social media mix includes many different types of posts. This includes dental contest ideas, patient appreciation ideas, and educational post ideas. If your social media ideas for dentists, feels like it’s in a rut, a dental contest idea or dental giveaway is a great way to spice things up and invite engagement. It’s a perfect opportunity to involve your team, have some fun, and build relationships with your patients. It also will help improve your dental marketing efforts!
About the Author: Adrian Lefler is a dental digital marketing expert and one of the founding members of My Social Practice. My Social Practice is a dental marketing company located in Salt Lake City, Utah. Adrian is passionate about helping dental practices grow through dental social media marketing. If you’d like to book Adrian or one of the other members of My Social Practice’s speaking team, you can do that HERE.