My Social Practice offers the complete dental marketing solution that works while you work, and even while you sleep.
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We’re trusted by dental organizations nationwide:
Why 7,000+ dental practices trust My Social Practice
From invisible to fully scheduled, we handle it all.
Be Found.
Get in front of the right patients at the right moment.
When someone in your area searches for a dentist, you need to show up on Google + Google Maps and AI search results. We make sure you’re visible everywhere it counts.
Services Include: Search Engine Optimization (SEO), Google Maps Optimization, AI Search Optimization (GEO), Paid Advertising
Be Chosen.
Turn browsers into believers.
Being found is only half the battle. Your reviews, your website, your social presence—these convince a patient to pick you over the practice down the street. We make sure every touchpoint builds trust.
Services Include: Social Media, Reputation Management, Dental Websites
Be Scheduled.
Never miss the moment a patient is ready to book.
A patient ready to schedule won’t wait until morning. Our online scheduling tool and Annie AI make sure every call gets answered, every gap gets filled, and every opportunity to book gets captured. Day or night.
Services Include: Online scheduling, Annie AI (after-hours calls, outbound texts, insurance verification, gap-filling)
Our Services
Most marketing stops at awareness. We go all the way to the appointment.
LOCAL SEO + GOOGLE MAPS
Getting your practice to the top of Google Maps when patients in your area search.
Be the first practice they find and the obvious one they call.
AI SEARCH OPTIMIZATION (AEO)
Get ChatGPT + Gemini to recommend your practice over local competitors.
When patients ask AI who the best dentist is, we make sure it’s you.
SEO COPYWRITING + CONTENT
Every word on your website convincing the right patient you’re the obvious choice.
Content that ranks on Google, builds authority, and sounds like you.
DENTAL WEBSITE DESIGN
A website that works as hard as you do—turning visitors into scheduled appointments.
Your best front desk employee works 24/7 and never calls in sick.
REPUTATION MANAGEMENT
Turning your happiest patients into your most powerful marketing tool.
More 5-star reviews. More trust. More patients to choose you.
ONLINE SCHEDULING
Making it as easy to book a dental appointment as it is to order dinner.
Patients who can book instantly, do. Patients who have to call back don’t.
SOCIAL MEDIA MARKETING
Making your practice the most trusted and recognized name in your community.
Show up on the platforms where patients spend most of their time.
ANNIE – THE DIGITAL COWORKER
Don’t miss another patient phone call: days, nights, weekends, or holidays.
Answers calls, fills gaps, and books appointments while you sleep.
PAID ADVERTISING
Fill your schedule with highly profitable cases through advertising on Google + Meta.
The right patient, the right moment, and the right advertisement.
No empty chairs. No guesswork. No stress.
When marketing just works, everything works.
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Running multiple locations? We’re built for that.
From a few locations to hundreds, MSP delivers consistent, coordinated marketing across every practice in your group, without the chaos of managing it practice by practice.
Same quality. Every location. One partner
Talk to Our DSO Team
Stop counting your empty chairs and start filling them with patients.
No contracts. No confusion. Just dental marketing that works.
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Frequently Asked Questions
What does a dental marketing company do?
A dental marketing company helps dental practices attract, win, and book new patients. At My Social Practice, that covers the whole path from search to appointment: SEO and Google Maps, AI search, websites, reviews, social media, paid ads, online scheduling, and an AI receptionist, plus branding work like dental logo design. See the full list of our dental marketing services, or read our dental marketing company FAQ for more detail.
Why is My Social Practice the best dental marketing company for my practice?
My Social Practice has worked only with dental practices since 2010 and has helped more than 7,000 of them. One team handles every step from being found to being booked, so your SEO, website, reviews, ads, and scheduling work from the same strategy instead of being split across vendors. The results are public: Comfort Dental went from 19 to 819 booked appointments in four months after pairing our ads with online scheduling. Browse more dental marketing case studies or meet the team behind them.
Who does My Social Practice serve?
We work only with dental practices. That includes general dentists, orthodontists, pediatric dentists, endodontists, periodontists, prosthodontists, and oral surgeons. Each specialty has different patients and referral sources, so we build the strategy around your specialty instead of using one template for everyone.
Can My Social Practice handle marketing for a DSO or multiple locations?
Yes. We manage marketing for groups from a few locations to hundreds, with consistent branding across the group and local SEO, reviews, and content for each office so every location can rank in its own market. Learn more about our DSO marketing.
Why hire a dental-specific marketing agency instead of a general one?
A dental-specific agency already understands HIPAA, dental terminology, insurance questions, and how patients choose a dentist, so you don’t pay to educate your marketing team. My Social Practice has focused only on dentistry for more than 15 years, and our CEO, Adrian Lefler, regularly speaks on dental marketing to dental societies and study clubs.
How do I find the best dental marketing company?
Look for four things: experience with practices like yours, published results with real numbers, clear reporting on calls and booked patients (not just clicks), and terms that don’t lock you into a long contract. Ask every agency for case studies from your specialty and for a sample report. We’re happy to walk you through ours in a free consultation.
How much does dental marketing cost?
It depends on which services you need and how competitive your market is. As a reference point, our dentist SEO programs start at $300 to $500 per month. My Social Practice doesn’t require long-term contracts, so you can start with the services that matter most and add more as you grow.
How should I market my dental practice?
Cover three stages. First, get found: rank on Google and Google Maps and show up in AI search. Second, get chosen: a dental website that builds trust, plus recent reviews and an active social presence. Third, get scheduled: make it easy to book by phone or online. Dental advertising can speed up the first stage while SEO builds. For checklists and guides, see our free dental marketing resources.
How long does it take to see results from dental marketing?
Paid ads can bring new patient calls within weeks. SEO and AI search take longer: most practices see improvement in 2 to 6 months, with stronger results over 6 to 12 months. Reviews, social media, and online scheduling start working as soon as they launch and keep building over time.
How do I get ChatGPT and Google Gemini to recommend my dental practice?
AI tools recommend practices they can verify and trust: accurate listings everywhere you appear, a steady flow of recent reviews, website content that answers patient questions, and mentions on trusted sources. Our AI search optimization service starts with an audit of which patient questions AI tools recommend you for today, then closes the gaps.
How can social media help grow my dental practice?
Patients often check a practice’s social profiles before they book, and an active presence builds trust and keeps you visible in Google and AI search. My Social Practice offers three levels of dental social media marketing, from tools your team uses to done-for-you posting and a full-day video shoot at your office.
Why are online reviews so important for dental practices?
Reviews are one of the first things patients compare when choosing a dentist, and they also affect where you rank on Google Maps and whether AI tools recommend you. Our dental reputation management helps you request reviews from happy patients consistently and respond to every review.
How do I stop missing new patient calls?
Give patients two ways to book that never close. Annie AI, our AI receptionist, answers calls 24/7, including nights, weekends, and holidays. Online dental scheduling lets patients pick an open time on your website and book without calling.
How do I know if my dental marketing is working?
Track the numbers that turn into revenue: phone calls, appointment requests, booked new patients, and where each one came from. My Social Practice reports on those results, not just clicks. For example, Shady Grove Pediatric Dentistry saw a 230% increase in phone calls in the six months after starting our SEO program.
