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Dental Office HIPAA Violations Are No Longer A Problem
The MSP Photo Booth is a fun way for patients to share their experience at your practice, and it practically runs itself! Here’s how practices are using it to easily build powerful online word-of-mouth marketing and reach the people most likely to become new patients.
We recently introduced the MSP Photo Booth app for iPad as a way to make it more intuitive, personal, and fun for your patients and team members to participate in social media. It’s incredibly simple to use: patients can easily snap, customize and share photos from your in-practice photo station — all without your help!
Why is photo sharing so great? First of all, a patient sharing a photo of their experience at your practice has tremendous marketing value — family, friends and colleagues who trust the patient’s recommendations will see it (and possibly share it themselves). Second, because the patient is posting the photo to their own account, not your practice, no HIPAA consent is necessary.
Staying Compliant With Dental HIPAA Photo Sharing Apps
A patient of Williamson Dental Solutions shared a ringing endorsement of the practice with her friends.
Finding Photo Sharing Opportunities With The Elderly
James River Family Dentistry shared the relationship they’ve built with a very important patient.
Sharing Patient Photos Of Children
This mother shared the fun photo her child customized with stickers at La Petite Dent Pediatric Dentistry.
Patients of all ages love customizing and sharing photos with the HIPAA complaint photo sharing app. We know your team doesn’t always have time to snap a selfie with a patient, so we’ve made the app intuitive and patient friendly.
Remember that HIPAA and privacy policies are there to protect patients, not create barriers. Don’t let fear or doubt keep you from taking advantage of valuable opportunities to build relationships through patient and team photos. By adhering to a few common-sense safeguards and making sure your entire team is trained, you can confidently and comfortably include practice photos and videos in your social media efforts.
About the Author: Adrian Lefler is a dental marketing expert and one of the founding members of My Social Practice. My Social Practice is a digital dental marketing company located in Salt Lake City, Utah. Adrian is passionate about helping dental practices grow. If you’d like to book Adrian or one of the other members of My Social Practice’s speaking team, you can do that HERE. Interested in learning more about the benefits of SEO for dentists, our dental websites service? Learn More Here.
