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Dental Websites

The 10 Best Dental Websites of 2021

By January 11, 2022May 11th, 2022No Comments

The Best Dental Websites of 2021

Ranked and Graded by the Dental Marketing Guru's at My Social Practice

With around 160,000 dentists in the United States finding the best dental websites is not an easy task. Our team of website designers, dental SEO experts, and social media consultants, have scoured the web looking for the best performing sites with high aesthetics and cost efficiencies.

We’ve graded and ranked the best dental websites of 2021 by the following categories:

AESTHETICS

Aesthetics are the components that make a website visually appealing. It encompasses the overall layout, color palette, menu structure, images, icons, fonts, and other design elements.

COST

We've given each website a 1-10 score representing the cost of building the website. Points were taken away as the cost increased. The range in design cost was from 0$ to $20,000. If a website had a cost of 0$ we gave it a score of 10.

PERFORMANCE

A performance score of 1-10 was calculated by scoring the website load speed, http requests, page size, image size, whether the site is https secure or not, mobile optimized, whether it included flexible integration capabilities, and SEO optimization. Dead links, 404's, dead end pages, basic SEO optimization, and other site errors, were calculated negatively against the score.

TOTAL SCORE

Each category carries 33% of the total score value.

1. Grand Street Dental | Score: 8.5

9.8

7.5

8.2

8.5

Why Grand Street Dental Made The Best Dental Websites List

The site is one of the best designed sites we’ve found. Great photography adds to the unique homepage design. The site looks and feels extremely professional. Three was a slight decrease on the cost score because professional design elements are not cheap. There were high http requests and lack of descriptive link text, which lowered the performance score slightly.

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2. Holmes & Palmer Orthodontics | Score: 8.4

8.7

10

6.5

8.4

Why Holmes & Palmer Orthodontics Was Included In Best Dental Websites

The site is enhanced aesthetically by the homepage video production, which looks great. Conveys a local community-based practice while emphasizing professionalism. Cost to build the site was 0$. Slightly lower score on performance because of slightly load speeds.

3. Sunshine Family Dentistry | Score: 8.3

9.4

7.5

7.9

8.3

How Sunshine Dental Made The Best Dental Websites Top Ten

A modern design that is unforgettable helped this site get an almost perfect aesthetics score. You can’t land on this site and not feel at home. The cost score was slightly low for a higher cost to develop. The performance score did well with only a slight discount for slow load times, high https requests, and lack of minified javascript files.

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4. GT Dental Centre | Score: 8.3

dental office

8.0

10

7.0

8.3

Why G.T. Dental Centre Was Nominated As A Best Dental Website

Brilliant photography that conveys a spa feeling helps the overall aesthetic and fits well with Dr. Thoms vision. The website is built on WordPress allowing for quick updates, endless plugins, and improved functionality. A slightly discounted score on performance because of slightly slower load speeds.

5. WeDental | Score: 8.3

7.9

10

7.7

8.3

Why Was WeDental Included In The Top Ten Best Dental Websites?

Dr. Worrell’s site feels clean and personable. The site is a great reflection of the practice’s mission to create a family focused practice. The custom photography and images of Dr. Worrell and his family encouraged the design score. The site cost $0 to build and so we gave it a 10. There was a slight decrease in the performance score based upon slow load speed, high https requests and the mobile optimization had some problems with descriptive link text.

6. Heidi Brandenburg DDS | Score: 8.0

8.0

7.5

8.6

8.0

How Dr. Brandenburg’s Site Made The Top Ten Best Dental Websites

Dr. Brandenburg’s site makes you go “whoa”. The homepage design when scrolling gives you a glimpse of the practice’s personality. Her website received a slight discount for higher cost but that was made up by it’s extremely high performance score. The highest among all sites that made the top ten best dental websites.

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7. Hilgers Orthodontics | Score: 7.9

7.8

10

6.0

7.9

Why We Ranked Hilgers Orthodontics Among The Best Dental Websites of 2021

We loved the color palette which matched the interior design of the practice and the homepage video highlights the fun and friendly atmosphere. The performance score was reduced because of slow load speed, large page sizes, and too many http requests. Also, the mobile optimization tap targets were difficult to navigate.

8. Whitby Endodontics | Score: 7.9

6.8

10

6.9

7.9

Why We Chose Whitby Endodontics Site As One Of The Best Dental Websites

A great color palette and parallax styled design helped this site make the top ten. We gave the site slight discount on the design score because of a lack of dentists and team members in the homepage photography. The cost of the site was 0$, giving it a 10 score. The performance grade was discounted because of slow load times, file sizes too large, and lack of minified javascript.

9. Smile & Co. | Score: 7.8

9.4

7.5

6.6

7.8

How This Website Easily Made The Best Dental Websites Top Ten

WOW! Who said black and white video doesn’t look fantastic. Great photography and slow motion video makes this website shine. The website got a slight hit on cost. The performance score came in a bit low because of heavy page sizes, which slows down load times. Also, too many http requests, mobile tap targets were confusing, and high image file sizes played a part in the performance score.

10. Swish Dental | Score: 7.6

8.2

7.5

7.0

7.6

How Swish Dental’s Site Made The Best Dental Website Top Ten

Super unique design and color palette got this site listed in the top ten. Slight decrease in cost score. High http requests, slow load speeds, non minified javascript and CSS, and image sizes too large brought the performance score down.

About the Author: Adrian Lefler is a dental marketing expert and a key member of the dental social media team at My Social Practice. My Social Practice is located in Salt Lake City, Utah. Adrian is passionate about helping dental practices grow. Interested in learning more about the benefits of social media for dentists please schedule a complimentary consultation. And, don’t forget to read our Google My Business reviews.