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Dental Local SEO and How To Improve Google Rankings

By June 23, 2017June 13th, 2022No Comments

dental local seo

As Google has evolved and improved its search service, consumers increasingly trust that it will give them the best results first.

When local potential patients search for a dentist, are you near the top of the search engine. Do you know how well you are ranking around your area? What about that new neighborhood that’s being built?

Knowing how well you’re ranking on Google maps is vitally important to your dental practice growth.

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Why Is Dental Local SEO So Valuable?

In our online age, there’s no denying that Google holds tremendous influence over how we learn, how we communicate, and even what we do and where we go on a day-to-day basis. Whatever we’re looking for — food, car repairs, a haircut or healthcare — we rely on Google to help us find it.

Google accounts for approximately 75 percent of the world’s desktop search traffic, and 94 percent of mobile searches. It continues to be the No. 1 most-visited website on the internet. People trust that Google will get them the solution that best fits their needs, and present it to them first.

An interesting side effect of this is that 75 percent of people never scroll past the first page of search results.

Dentists, take note: appearing on the first page of Google search and Maps results does more than just make your practice easier to find online. Prospective patients assume things about your practice’s popularity and quality based on its ranking.

Do Higher Rankings On Google Really Have An Impact?

Previously, dental SEO experts would recommend just packing your practice website full of keywords and links as a way to rank higher. But over the past few years as Google’s algorithm has become more sophisticated, rankings have increasingly reflected a more comprehensive view of a business’ online presence.

Now, things like reviews, check-ins, and social media activity factor into where you and your competitors stand on Google — indicators that more accurately give prospective patients a feel for your practice. To rank high, your practice needs a strong, active online presence on all digital marketing channels.

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Guess What? We Can Help Big Time With Dental Local SEO

Let My Social Practice help you get on the track to the top! Our Google maps ranking report is a customized report that compares your practice to your local competition and industry standards, based on a multitude of key online visibility metrics.

One of our experts will personally show you bundling your dental marketing services will not only save you tons of cash, but you’ll be getting the absolute best dental marketing service in the dental industry.

About the Author: Adrian Lefler is a dental marketing expert and a key member of the dental marketing team at My Social Practice. My Social Practice is a dental marketing company located in Salt Lake City, Utah. Adrian is passionate about helping practices grow through SEO for dentists. If you’d like to book one of the members of My Social Practice’s speaking team, you can do that HERE. Interested in learning more about the benefits of dental SEO or our dental website service, please give us a call, 877-316-7516.

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