Dental Local Search Marketing Services: 101

By July 14, 2021 August 23rd, 2021 No Comments

dental local marketing services

Dental local search marketing services are more important than ever to dental practices looking to grow their business.

If your dental practice doesn’t show up when a potential patient is using search to find a “dentist near me” or “dental practice in [City Name]” you could be missing out on new patients. With 97% of people using the Internet and local search to find information about local businesses, your practice cannot afford to not show up in the top results.

If your practice is not utilizing dental local search marketing services, you may want to reconsider. It’s simple. If your dental practice’s Google My Business profile does not appear when someone searches for a dentist in your local area, you are losing business.

Potential patients trust the top results of whichever search engine they are using. Your potential patients are not likely to scroll down very far to see search results.

How can you optimize for local dental SEO?

First, by having fantastic Google Maps SEO. Your Google My Business profile should be up-to-date and optimized. Start optimizing by claiming your Google My Business listing, updating your ‘primary categories, update the dental services you provide on your profile, post content to your Google My Business profile, and keep updated photos on your profile. Dental local search marketing services like those at My Social Practice will ensure your profile is always on the top of its game.

dental websites

With some help from an SEO expert, your Google My Business profile will appear in search and your practice will be displayed to more patients and undoubtedly bring in new business for your practice.

Google My Business can feel complicated and many dentists find it tough to balance dental marketing with clinical care and everything that goes into having a successful practice. It might be complicated, but don’t let that stop you! Use dental local search marketing services from the experts at My Social Practice. We are here to help.

Get a free analysis of where your dental practice ranks of Google Maps today. The Google Map ranking algorithm gives people different search results depending on the city, town, and even down to neighborhoods.

Use our Google Maps Reporting Tool to find out how well your practice ranks around your area.

If your dental practice’s Google My Business (GMB) profile is set up accurately, your dental practice will appear on local search results including on Google Maps. Having an awesome dental Google My Business profile is a huge benefit to getting help with your dental local search marketing services. Why? Because when your dental practice is found easily on Google Maps your practice is more likely to turn user’s searches online into real, life-long patients.

However, turning users into patients means ensuring that your profile includes correct information to help patients, strong calls to action, and consistent photos and videos. You’ll also need a steady stream of content to keep up with your local competition.

88% of searches for local businesses on a mobile device either call or visit the business within 24 hours.

More calls with the help of dental local search marketing services

Did you know that “Near me” Google searches have doubled in the past year? For dental local search marketing services, this means that more people than ever are using search to find businesses in their area.

What are “Near me?” searches? this kind of search is when someone pulls out their mobile device or computer and searches for goods or services near their current location. For example, “new tires near me”, “how to get flowers near me” or “ice cream near me”. Google pulls up the business locations more relevant to the search to appear for the user.

“Near me” searches are vital to your practice because patients are looking for a dentist close to their home or work for convenient appointments. Not to mention, when users search using “near me” they are ready to get started.

50% of local searches on mobile lead visitors to a store within one day. For your practice, this means people are ready to schedule appointments the very same day they discover your practice online.

How to add “call” button on your Google My Business profile.

The more robust your online presence is, the better your GMB profile will do against other dentists in your area when it comes to showing up in Google search results. My Social Practice will enhance your dental SEO and online visibility by targeting your local audience, updating and improving content for increased relevancy, and ensuring keywords appear in the right places on your profiles.

Plus we’ll ensure your dental website has all the right information, streamlining your profile on all search engines and databases with that correct information, and giving you the tailored service you need to attract and retain new dental patients. We make sure that you are always optimized for mobile searches and local SEO.

Listen to the Founder and President of My Social Practice, Blake Hadley talk about the importance of Google My Business and dental SEO in the video below!

Search engine optimization for dentists can sound overwhelming. With everything that you’ve got to stay on top of as a bust dental professional, digital marketing can be too much to handle. Have your SEO services done right and see a high-ranking website with the best SEO strategies there are. When it comes to digital and Internet marketing for dentists, no one knows more than My Social Practice.