BEGINNING IN JANUARY Facebook is giving away $10 million in ad credits to small business owners to entice them to try Facebook ads. This is a great opportunity for your dental or orthodontic practice to experiment with this unique form of advertising. Here’s an article from yesterday’s Wall Street Journal:
(Big thanks to William Myers, DDS, for sending us this article!)
TechCrunch just reported that:
“Facebook has teamed up with the National Federation of Independent Business (NFIB) and the U.S. Chamber of Commerce in an effort it claims will help grow American small businesses and create jobs. Of course, Facebook is clearly helping itself here, too, hoping to incentivize business owners to move more of their advertising dollars away from search engines like Google and into Facebook’s own network. That said, with Facebook’s now 800 million active users, it’s not exactly a bad move for small business owners to become more educated on how to use the network’s tools to connect with their customers.”
The COO of Facebook, Sheryl Sandberg added that Facebook wants to help teach small businesses how to capitalize on Facebook advertising saying,
“Small businesses are the backbone of the American economy and we believe that Facebook can be a tremendous tool to fuel their growth and success.”
So, How Can You Take Advantage Of This Facebook Offer?
Step #1: Create Your Facebook Page
Do you already have a Facebook page? Do you understand the difference between a Facebook personal profile page and a Facebook business page? If you don’t have a Facebook business page, you can easily set one up by clicking on the image below:
Step 2: “Like” Facebook’s Marketing Solutions, Business Boost Page
Stay in touch with all the upcoming details about Facebook’s rollout of free marketing $$, and their upcoming travel schedule to meet small businesses face-to-face. Click on the image below, then Like their page:
Step 3: Download & Read Facebook’s “Building Your Business” PDF
Download and read an informative overview from Facebook about marketing your dental practice through Facebook. Click on the image below:
Ready to Start Building Your Practice with Dental Social Media?
About the Author: Jack Hadley is one of the founding members of My Social Practice located in Salt Lake City, Utah. He is passionate about helping dental practices grow their patient base exponentially by using dental marketing strategies. If you’d like to book Jack or one of the other members of My Social Practice’s speaking team, you can do that on our dental marketing consultant page. Interested in learning more about the benefits of SEO for dentists, and our incredible dental website offering? Learn More!