SOCIAL MEDIA DENTAL MARKETING is word-of-mouth dental marketing, online. It attracts new patients, decreases attrition, and can greatly contribute to your dental or orthodontic practice’s overall success in both expected and unexpected ways.
Table of Contents
- Social Media For Dentists Attracts New Patients By Increasing Your Visibility & Share-Ability
- Social Media Isn’t Something You “Have”, It’s Something You “Do”
- Social Media For Dentists Decreases Attrition By Increasing Patient Loyalty Through Culture, Clout & Connections
- Social Media For Dentists Provides A Methodology And Platform For Giving & Introspection
- Now’s The Time To Purposefully Get On Board
Forward-thinking practices understand the significance of using social media for dentists to be more visible online. Is your practice using social media marketing tools to make it simple for patients and prospective patients to connect with you?
Social Media Isn’t Something You “Have”, It’s Something You “Do”
Have you ever considered…?
- > Using Pinterest for Dentists
- > Facebook Marketing For Dentists
- > Instagram for Dentists
- > Twitter for Dentists
- > Facebook for Dentists
- > YouTube for Dentists
Social media tools make it easier for your current patients to refer your dental practice to their friends, extended family members, and coworkers—and, they allow others to share your dental practice’s story. In addition, promotions, contests, check-ins, deals and offers create interest and viral buzz—people enjoy sharing them!
Social Media For Dentists Decreases Attrition By Increasing Patient Loyalty Through Culture, Clout & Connections
Your practice has a culture. Are you still using a boring static website for sharing your culture online? Stop it! A systematic social media dental marketing strategy provides a framework for your engaging practice story to be told dynamically. And, you’ll be sending a powerful message that you listen, that you care, that you’re open/honest, and that you treat people, not teeth!
Your blog content, Facebook posts, videos, tweets, and Pinterest pins help educate your patients which leads to increased awareness of the services you provide, higher referral potential, and greater case acceptance.
Social Media For Dentists Provides A Methodology And Platform For Giving & Introspection
Social media marketing for dentists provides outward manifestations of in-practice cultures that not only strengthen patient relationships and increase business but also positively impact team dynamics as well. The dental practices that most successfully use social media marketing are the ones committed to business on a deeply intimate—almost spiritual—level. They are the practices that consider revenue increases BOTH in terms of traditional, short-term ROI and as a natural, long-term outgrowth of better serving people.
Now’s The Time To Purposefully Get On Board
Not one of our awesome clients yet? What are you waiting for!?
About the Author: Jack Hadley is one of the founding members of My Social Practice located in Salt Lake City, Utah. He is passionate about helping dental practices grow their patient base exponentially by using digital dental marketing strategies. If you’d like to book Jack or one of the other members of My Social Practice’s speaking team, you can do that on our dental marketing consultant page.